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Showing posts from June, 2011

Slut Walk....Besharmi Morcha.....Shameless Walk....Walk Without Shame

Different names but one mission………All over the world women are organizing a slut walk against the remark of a Canadian police officer who said “if women want to avoid rape they should not dress like a slut”.   Nothing could generate more buzz than the aesthetically and skimpily dressed group of women walking down under the open sky on the public roads protesting against a school   of thought which holds a view that skimpily dressed women instigate sexual crime against themselves. What a Pity……We appreciate the artist who fetches millions of dollar for sketching the body of a women in her natural form but we feel offended and instigated to commit a crime when the same women dressed somewhat skimpily but aesthetically walk in her live form to make a statement about herself and her beauty. What an irony some feel offended and people like me are motivated to dress elegantly myself and ask my women to dress like them. No surprises, what else you can expect from the society which...

Bhaag D.K. Bose......Aandhi aayi..

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The title of the writing has been borrowed from a famous song being aired on the television and the radio and there are no prize for guesses…Anybody could make out what the singer and the lyricist want to say…  Is it degradation, evolution or innovation, I don't know…..A sudden wave of  explicit show of our private life is there in the public life. Indian economy witnessed the much acclaimed change from public to private ownership but in social life everything which was private suddenly went public. The censor seem to be liberated from hypocrisy unlike our liberated economy which is still plagued by the hypocrites and corrupted minds. Disguising their selfish act of corruption under the veil of liberalization some powerful hands are plucking the money from the ever growing tree of Indian economy in daylight under the presence of the caretakers of the orchid of Indian economy. We got liberation from the license raj but not from corrupted minds. These powerful people are making...

Baba Ramdev: Yoga Guru 2 Marketing Guru.

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From nowhere to everywhere, Brand Baba seems to be pervasive. Yoga has been there in India since time immemorial , it has been synonymous with sadhus( saints) who usually after relinquishing their mundane world in search of God or Nirvana used to keep them healthy, fit, let them channelize their energy and control their inner self toward a single goal. In marketing parlance we can think of it as a product which was restricted to a very small segment of society, had some exclusivity attached to it, expertise of saint in performing it and a luxury which could only be afforded by the disciples of saints. Wasn’t it a niche product. I think so…….. Nobody could have thought of commercializing it, leave aside the thought of popularizing it among the masses . Entrepreneurs are not only risk bearers, organizers and managers of the enterprises but they are also great visionaries who not only anticipate the future needs but also keep a check on the present requirements. I am sure Baba must h...